Everyone searches for how to get ‘the most bang out of your buck’ to make sure their investment is worthwhile. Getting your product certified is no different. It takes time and money, and while there are multiple advantages to having the Certification Mark, you may wonder what you can do to maximize your investment. NTA has a few suggestions to help reap additional benefits from your certified product.
First, make sure you let potential buyers know your product is certified. Knowing your product has been tested, and verified as being code compliant, as well as knowing you participate in an ongoing quality program, can raise you above another product that doesn’t have that reassurance of compliance and quality.
Another place to find added value, is to locate other countries or areas that require the same certifications. You can increase your sales reach of your certified product by branching out into new locations and markets.
Finally, make sure you follow up with periodic quality audits. A continuous series of successful audits will assure your certification remains valid. If you are found to be non-compliant after initial certification, it could cost you extra to re-certify through the additional inspections and testing that could be required.